The Essentials Package

Strategy + Branding

Exactly what you need to launch your business off the ground! The process begins with an in-depth questionnaire to discover everything I can about your business. From here we’ll develop your brand strategy which will act as our guide throughout the project. Your strategy will include an initial colour palette and mood board to set the tone for your new visual identity. Then, the concept development begins! Every element of your branding, from your colour palette, to primary logo and selected font system, will thrive into a strong visual identity, so you’ll be ready to launch your new identity with a bang!


What you’ll receive:


Brand Strategy

Mood Board

Colour Palette

Primary Logo

Logo Variations(s)


Brand Pattern

Font System

Style Guide


Are there more design services you’d like? Perfect! The majority of my clients require more design services, such as print and/or digital collateral, including business cards, social media graphics and bespoke icon design. Collateral items are included in
The Entirety Package, feel free to compare the options!


The Essentials Investment:



I book a limited amount of clients per month, so each project gets the attention it deserves. If you’d like more information feel free to get in touch!